Introduction:

Images play a great role to rank a website in search engines. So today we will see how to optimize images for SEO.


how to optimize images for seo

How to Optimize Images for SEO?

Today, I will give you 8 tips to optimize the images for SEO.
Here is the summary:
  1. Before uploading the image, Rename it to your main keyword.
  2. Use only copyright free images or make yourself.
  3. Use 'Alt text' and 'title text' in your image.
  4. Use the images relevant to your content.
  5. Use high-quality images.
  6. Make the size of your image smaller.
  7. Add a caption in your image.
  8. Organize your images.
Now let's understand these.

1. Before uploading the image, Rename it to your main keyword:

Many people did not pay attention on it. But this is one of the most important step to optimize your image. You don't have to upload an image with its original name like - IMG_257. You must rename your image to the name of your main keyword on which you want to rank your website. So it will give you better results.


image optimization tips


2. Use only Copyright Free images or make yourself.

This is one of the most important technique of Image Optimization. You should use only copyright free images on your website. Or you can create your own images for your website. The benefit of it is that anyone cannot claim you for copyright images. So Always use copyright free or royalty-free images in your website. And I prefer you to make your own images for your website.


image optimization tips


3. Use 'Alt text' and 'title text' in your image:

This is a most important technique for image optimization. And the technique is that you have to add the 'title text' and 'alt text' in your image. The benefit of it is that by doing this you tell the search engines about that image, and after this search engines able to rank your website in their search results.

image optimization tips

4. Use the images Relevant to your content:

Add only those images Relevant to your content. So that the visitors of your website will not confuse and get the right point. So use the images that explain the content of your post. And the hidden benefit of it is that when you add the images relevant to your content, then you can add your website keywords in your image's alt text and title text. And it will make your image more optimized.

image optimization tips


5. Use high-quality images:

Google and many more search engines prefer to rank high quality images higher. Mean that your image resolution should be higher. As it helps you to rank your images higher in search results. And if a user click on that image then your website will open. And your website gets more traffic. And it also helps you to rank your website higher because now your website contains high quality content. So always use high-resolution images in your posts and pages.

image optimization tips


6. Make the size of your image smaller:

Your image quality should be good, but the size of your image also matters. Because Google tries to rank high quality images which has a lower size higher. It means more quality in a low file size. So always tries to get best quality in lower file size. But how will you do it? I'll tell you, choose the right format of your image. In most of the cases, JPG image format performs well than others. It gives you best image quality in a low file size. So, I recommend you to export your images in JPG format. 

image optimization tips


7. Add a caption in your image:

This really works. You should add a caption in your image related to your keyword. It works as a keyword. Add little keywords else your keyword density can increase. Make a small caption. It helps you to rank your website in search results. So you must add a caption in every image you use in your posts and pages.

image optimization tips


8. Organize your images:

Your images should be in such a way that helps the visitors to understand the thing you want to explain. Always try to make some creative. So always organize the images you use on your website. And try to give the visitors a better experience. Because "Content is King". And right uses of images can make your content, King. Are you getting my point? So always organize your images.

image optimization tips


Conclusion:

Today, we learned a lot of things. Here is a summary.
tips for image optimization


  1. Before uploading the image, Rename it to your main keyword.
  2. Use only copyright free images or make yourself.
  3. Use 'Alt text' and 'title text' in your image.
  4. Use the images relevant to your content.
  5. Use high-quality images.
  6. Make the size of your image smaller.
  7. Add a caption in your image.
  8. Organize your images.
So, I hope you got my point.
Thanks for the time.

2 Comments

  1. The Most detailed article I found on Image Optimization. Keep Working, Aniket.

    ReplyDelete

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